Oxytocin and Hair Growth

This post covers all the studies that Dr. Junji Fukuda and his team at Fukuda Lab have published in relation to oxytocin and hair growth. It is in reverse chronological order.

Update: June 11, 2026

And now a fifth study from Fukuda Lab researchers in relation to “love hormone” oxytocin and hair growth. They found that oxytocin affects both hair growth promotion and stem cell proliferation within hair follicles. They also demonstrated that outer root sheath cells produce oxytocin, which in turn increases the “hair growth-promoting potential of dermal papilla cells”. And they verified the the autocrine and paracrine effects of oxytocin.

Update: June 6, 2026

Hypericin and Berberine for Oxytocin Signaling Activation

A fourth study from the Fukuda team in relation to oxytocin and hair growth. They identified two compounds that promote hair elongation via oxytocin signaling activation. The first, hypericin, enhances oxytocin receptor expression. The second, berberine, is an oxytocin receptor agonist. Quote:

“The additive effects of hypericin and berberine on hair growth promotion were further demonstrated using hair follicle organoid-based assays.”

Update: October 14, 2024

Oxytocin Receptor Agonists

A third study in relation to oxytocin and hair growth has been published by the same Japanese team of Fukuda, Kageyama, Seo and Lan. This one is titled:

“Effects of oxytocin receptor agonists on hair growth promotion.”

The researchers findings from October 2023 (see next section) showed the hair growth promoting effects of oxytocin (in hair follicle organoids). However, the clinical use of oxytocin is difficult due to its rapid degradation in vivo and poor permeability due to a large molecular weight.

Looking for alternatives, in February 2024 (see bottom of this post), the Japanese team reported that cinnamic acid promoted hair growth via the activation of oxytocin receptor (OXTR) expression.

And now in October 2024, the researchers have found that oxytocin receptor agonists WAY267464 and LIT001 increased the expression of hair growth-related genes in dermal papilla cells. And they significantly promoted hair “follicle sprouting”. According to “Ben”, both WAY267464 and LIT001 are endogenous, already synthesized and purchasable.

April 16, 2024

Oxytocin and Hair Growth

In October 2023, Japanese researchers (led by Junji Fukuda and Tatsuto Kageyama) published an interesting paper that concluded that oxytocin has a positive effect on hair growth via upregulation of dermal papilla cell signature markers. These findings were later covered by a NHK News video report from Japan.

Oxytocin (OXT) is better known as the “love hormone”. It is produced and released by women during childbirth and lactation. It is also produced during skin stimulation, such as when hugging or getting a massage. OXT is also called the anti-stress hormone.

In this study, OXT treatment resulted in the upregulation of genes that were associated with hair growth promoting factors. These included VEGFA (a protein encoded by the VEGF gene), PDGFB, FGF7 and BMP2. This ultimately results in peg-like hair sprouting via the improved hair growth ability of dermal papilla cells.

Oxytocin Hair Growth
Oxytocin and Hair Growth. Source: Nature, 20 October, 2023. Fukuda et al.

Cinnamic Acid, Oxytocin Receptor Activation and Hair Growth

In February 2024, the same researchers from Japan published yet another study that found cinnamic acid to promote hair growth via the activation of oxytocin receptor (OXTR) expression. Cinnamon is officially known as Cinnamomum cassia, and cinnamic acid is a component of Cinnamomum cassia.

“Treatment with cinnamic acid led to upregulation of OXTR and trichogenic gene expression in human dermal papilla (DP) cells.”

Three people e-mailed me the story about these findings that was published on phy.org several weeks ago. And a few others also posted blog comments about this news. No-one seemed to connect both these Japanese studies if I recall correctly.

Cinnamic Acid Oxytocin Hair Growth
Cinnamic Acid, Oxytocin Receptor Activation and Hair Growth. Source: Nature, 27 February, 2024. Fukuda et al.

Note that cinnamic acid can also be derived naturally from a number of plants. The most famous being cinnamon, shown in the image above. Yet one more ingredient to add in the list of natural treatments for hair loss.

A 2012 study from Japan found that cinnamon extract promotes Type I collagen biosynthesis via the activation of IGF-I signaling in human dermal fibroblasts. Also from 2012, a study from Taiwan concluded that cinnamic aldehyde (a constituent of Cinnamomum cassia) has excellent anti-inflammatory properties.

A 2018 study from Taiwan found that Cinnamomum osmophloeum Kanehira (COK) leaves caused dermal papilla cell proliferation and increased hair growth in mice.

Effective Cell Therapy for Hair Regeneration

Update: June 8, 2026

More new Papers from Jong-Hyuk Sung

Epibiotech’s CEO and prolific hair loss researcher Jong-Hyuk Sung has co-authored two new major papers in recent months:

Update: Epibiotech CEO Sung (who is the author of the new 2022 paper covered in this post) is answering our questions in the comments this week. Please note that English is not his first language. Q & A has now ended.

November 25, 2022

Effective cell Therapy for Hair Regeneration

Earlier this month, Epibiotech CEO Jong-Hyuk Sung published a detailed new paper titled “Effective and economical cell therapy for hair regeneration.” It was widely covered in South Korean media (h/t “Theo”, who also sent me this update on Mr. Sung’s presentation covering the paper). They call him Seong Jong-Hyeok in that article.

My interest piqued when I read such a thorough scientific paper from a CEO. Almost unheard of in the western world. I showed it to a well known US hair transplant doctor, and he found it to be a great summary.

Adipose-Derived Stem Cells, Dermal Papilla Cells and Dermal Sheath Cup Cells

Note that Dr. Sung has published numerous papers on adipose-derived stem cells and hair regeneration (and wound healing) for 15 years. This CEO seems to be a scientist first and foremost, rather than a business person.

This latest paper covers the three main types of cell based hair regeneration treatment strategies that are currently being developed:

  1. Adipose-derived stem cells (ADSC or ASC).
  2. Dermal papilla cells (DPC).
  3. Dermal papilla epithelial cup cells, better known as dermal sheath cup cells (DPSC or DSC).

The paper also mentions the manufacturing of hair organoids using induced pluripotent stem cells. Including a shout out to Dr. Takashi Tsuji.

  • Note that Shiseido (including its use of Replicel’s technology) now offers a hair regeneration treatment involving culturing of dermal sheath cup cells.
  • Also note that in the past, Aderans and Intercytex both saw some success in hair growth via dermal papilla cell culturing and injection into balding scalps. HairClone is currently trying something similar.

Dr. Sung’s company Epibiotech is ultimately driven by “Off-the-shelf” allogeneic DPC therapy. It aims to begin Phase 1 clinical trials for its EPI-001 dermal papilla cell hair multiplication treatment in 2023. We are all hopeful that things will move faster in Asia in comparison to the US or Western Europe. The company can already mass-produce dermal papilla cells with hair growth ability using spheroid culture, hypoxic conditions, and growth factors.

Cell Therapy Hair Growth
Cell therapy for hair growth. Adipose, dermal papilla and dermal sheath cup cells. Source: Biomedicine & Pharmacotherapy, January 2023.

Adipose Derived Stem Cells

Given the author’s background, the paper is especially detailed when it comes to ADSC (ASC). Dr. Sung highlights the pros and cons.

    • Adipose-derived stem cells are easy to access and isolate in large quantities. This is not true when it comes to dermal papilla cells and dermal sheath cup cells.
    • While ASCs promote hair growth through the paracrine effect, they have a poor potential in hair neogenesis. Dr. Sung suggests further development in methods to enhance the trichogenecity of ASCs.

Other New Recent Studies on Hair Regeneration

As if this was not enough, two new papers on hair regeneration came out in the past month.

  • A literature review from Japan covers numerous cell therapies for hair regrowth. This includes mesenchymal stem cell (MSC) implantation. Adult sources of MSC include: adipose tissue (including SVF); bone marrow; DPC; DSC; placenta and umbilical cord. The paper also analyzes non-cell therapies, including exosomes, extracellular matrix, platelet-rich plasma, and the MSC secretome. The last mentioned “comprises bioactive materials, such as growth factors, cytokines and nucleic acids that play an important role in regulating the hair follicle cycle and regeneration”.
  • A new study from China on microenvironmental reprogramming of human dermal papilla cells for hair follicle tissue engineering.